Step-by-step guide for setting up a Google Ads campaign for a plumber:

1. Determine your target audience: Determine the location, demographics, and interests of your ideal customer. This will help you create an effective ad targeting strategy.
2. Choose your keywords: Research keywords relevant to your plumbing services and target location. These keywords will be used to trigger your ads to appear in search results.
3. Create your ad campaign: Log in to your Google Ads account and create a new campaign. Choose the “Search” network and the “All features” option.
4. Set your budget and bids: Set a daily budget for your campaign and determine how much you’re willing to bid for each click on your ad.
5. Create your ad groups: Create ad groups for each type of plumbing service you offer, such as “emergency plumbing services” or “drain cleaning.”
6. Write your ad copy: Write clear, concise, and relevant ad copy for each ad group. Be sure to include your target keywords in the headline and ad text.
7. Choose your targeting options: Choose your targeting options based on your target audience and location. You can target specific locations, languages, devices, and more.
8. Choose your ad placements: Choose where your ads will appear, such as Google search results, Google Maps, and the Google Display Network.
9. Launch your campaign: Launch your campaign and monitor its performance using the Google Ads dashboard. Make adjustments as needed to improve performance and reach your desired results.

By following these steps, you can effectively set up a Google Ads campaign for your plumbing business and reach new potential customers searching for plumbing services in your target location. Make sure to continually monitor and adjust your campaign to ensure its success.

If you would rather have Team Genius Marketing set up your ads for you just get in touch with us today. Become an expert social media manager today.